Tag Archive: breakfast cereals

  1. The Foods that make billions

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    I hope everyone managed to catch “The Foods that make billions” – a great BBC programme recently. Worth a catch up on iplayer if you can. Charting the rise of the breakfast cereal and how it has shaped our daily lives made interesting viewing.

    “94% of us have breakfast cereals in our cupboards, a century ago, no one had”

    You all know where I stand on breakfast cereals and I hope this programme gives you some more info. Avoid them at all costs – go back to porridge, eggs, beans on toast etc.

    If you’d like to read more about this do read Bee Wilson’s book “Swindled”.